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social media
Discover 20 stories with “social media” Tag.
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By Jason Peck /
on nba, social media, twitter
I decided to do a comparison of 2011 NBA Playoff teams on Twitter to see what the numbers were. This is by no means a complete comparison or full audit; it's just something I put together tonight that I thought
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By Jason Peck /
on metrics, social media, social media measurement
As you probably know, social media tools and platforms are having a huge impact on many aspects of business, from customer service and employee hiring to marketing and product development. But how do you actually know if your social engagement
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By Jason Peck /
on Carolina Panthers, NFL, social media, Sponsorship
Social media has created new opportunities for teams and sponsors to engage fans in meaningful ways. When I saw some tweets flying around about the Panthers Purrsuit, a quest/event that combines fan engagement, fun and social media I asked
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panthers_purrsuit

By Jason Peck /
on social media, sponsors, Sponsorship, Sports, sports social media
Today is the last post in a series with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media. You can see the first eight
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By Jason Peck /
on properties, social media, Sports, sports social media
Today is the eighth in a series of posts (a new post each day) with thoughts from some pretty smart folks to try to answer the question of why people should care about the intersection of sports and social media
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