So you might be thinking: "What exactly does Tony Robbins have to do with sponsorship, and why did he speak at IEG's conference?"
Though I've seen a number of Tony Robbins videos online and think he's a great guy, I was wondering the same thing before I heard him speak last Monday.
For four hours, Tony had everyone listening, engaged, and, at times, on their feet and dancing (see end of video below). I've never seen someone who can control a crowd as well as Tony. He had the crowd fired up and gave people some things they can apply to their own life and businesses. His main focus is getting people to understand what things drive them to do what they do, and how they can use this knowledge to focus on the things they want. I came away with some good ideas about what I should focus on, and his speech energized me for the rest of the conference.
If you really focus on whatever it is you want to accomplish and attack it with an insane amount of energy, then good things will happen. This message can apply to anyone, so even though it wasn't directly focused on sponsorship, I thought it was a great message for people to hear, especially considering that things have been difficult for many people lately.
Here's a short clip of Tony's speech. At the end you can see how fired up everyone was.