Even nerds who live and play for hours and hours in virtual worlds such as World of Warcraft spend money. And the First National Bank of Omaha has figured out how to tap into this audience, offering them the World of Warcraft Rewards Visa.
According to Brandweek, the credit card has 13 different WoW-themed designs and "has a rewards program that allows cardholders to earn WoW game time.It's really just a matter of time before other credit card companies begin tapping into other virtual worlds, such as Second Life, to offer affinity cards and virtual cash and virtual rewards.I still havent figured out why so many people seem to be neglecting the real world in favor of these types of experiences, and frankly, I don't have the time to spend in these worlds to get to know them. But I definitely think they're not going to be disappearing any time soon.